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Out of context: Reply #60

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  • websuperhero0

    my problem stems from the fact that basic common sense, good coding practise and good content will provide you with all the "SEO" you'd ever need. i've met and worked with a lot of SEO "experts" and faced the consequences of their meddling when they panic clients into ridiculous, costly changes based on unproven and unprovable theory. thats the beauty of it for the SEO consultant because there is NO provable way of measuring which particular "enhancement" made a difference - or whether it was just dumb luck.

    attempting to influence search is pointless, unethical and actually dilutes the value of search. do you want to find the most genuinely relevant content for you or find a site that does a better job of gaming the system?

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