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Out of context: Reply #42500
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I finished reading "the new typography" by Jan Tschichold.
A pretentious book where a young typographer talks for about 180 pages about rationalism, "spirit of our time", objectivity and similar bollocks just to justify the fact he doesn't like the typography of his time, while he urges all the designers to switch to sans-serif typefaces, and typographic driven designs, just because "they are beautiful".